Insomniac Games Gets Delirious with New Promotion for Sunset Overdrive

Sunset Overdrive is a new title in development by Insomniac Games. There hasn’t been much in the news about it until recently, when a new website detailing the game’s fictional energy drink-type product appeared online.

OverCharge Delirium XT, created by Fizzco, is said to be the World’s Greatest Drink. Although it may cause tummy aches and frequent urination, it’s the best damn beverage on Earth. The launch party will take place in Fizzco’s hometown of Sunset City with special guests such as Fizzie! — the company’s, and thus, the World’s Greatest Mascot.

Everything looks so orange and delicious. I wonder what it has to do with the orange-looking monsters from the trailer? Everything, probably. Oh well, the game will be launching for the Xbox One later this year.

orange monster