Adelman: Wii U Name ‘Abysmal,’ Cut Sales In Half

In case you didn’t know, Dan Adelman was Nintendo’s former head of indie publishing.  He left the position three days ago after Nintendo censored him on Twitter, though he doesn’t have any hard feelings towards Nintendo.  

Recently, Adelman participated in a Q&A on ask.fm where he was asked his opinion on the Wii U, its sales, and whether Nintendo deserves to be in its current financial situation.  Adelman cut straight to the chase placing the poor sales of the console on its name.

Wii U is not selling as well as it deserves to. It has a lot to offer with great games you can’t get anywhere else. The value of the GamePad hasn’t been justified. But the name Wii U is abysmal. I think that cut sales in half right there.
Adelman is not the first person to place blame on the console’s name.  The Wii U name has been ridiculed since its announcement at E3 2011, and many have criticized it for being too similar to the Wii.  Combined with poor marketing, many didn’t even know that the Wii U was a brand new console.  Many just assumed it was a peripheral for the Wii.  Nintendo recently revealed that Wii U lifetime sales are at 6.68 million units after 1.5 years on the market making it the second best-selling eighth-generation console.  It’s currently behind Sony’s PS4, but ahead of Microsoft’s Xbox One.