E3 2015: Nintendo Reveals ‘Let’s Super Mario’ Charity Push

While a great deal of Nintendo’s announcements during E3 will excite gamers far and wide, it’s the final announcement that should be considered the biggest success overall.

Even though it featured an awkward video compilation of random people doing random Mario things, the reveal of LetsSuperMario.com should warm everyone’s hearts. This website will accept Super Mario video submissions from the public, and in honor of the site (and Mario’s 30th anniversary) Nintendo will be donating to the popular charity Operation Smile.

We can criticize press conferences and announcements all we want, but when it comes to what’s truly important, Nintendo clearly has its finger on the pulse.