Take-Two Implementing Microtransactions for All Future Titles

Take-Two Interactive have just finished their latest investor call pertaining to the publisher’s latest quarterly earnings and it would appear that they’ve confirmed that all future titles will, unfortunately, implement the dreaded and much-loathed microtransactions systems. Strauss H. Zelnick, executive of Take-Two, confirmed this action during his speech, though he didn’t name it directly — instead referring to it as “recurrent consumer spending”.

“If we create a robust opportunity and a robust world in which people can play delightfully in a bigger and bigger way that they will keep coming back and they will engage and if there is an opportunity to monetize that engagement.” Zelnick stated. “Furthermore we’ve said that we aim to have recurrent consumer spending options for every title that we put out at this company…it may not always be an online model. It may not, probably won’t always be a virtual currency model, but there’ll be some ability to engage on an ongoing basis with our titles after release across the board.”

In a year that has seen a great many titles released to shine 2017 in a positive light, sadly there has been the darker or perhaps, more appropriately, the business and financial aspects of the industry come to the forefront with the presence of more and more AAA titles including some manner of microtransaction system into their games. Whether they be online/multiplayer games like EA’s Star Wars: Battlefront 2 or even Warner Bros.’ single-player Middle-Earth: Shadow of War; Take-Two it seems are the next big publisher to push loot boxes and such into all future releases, as they’ve already done with the likes of NBA 2K18. So you’ve been forewarned: it looks like even anticipated 2018 games such as Red Dead Redemption 2 will be getting some manner of microtransactions.